Editorial - Start & Select

A cover and article spread design for the fictional retro games publication, Start & Select. The design evokes an informative brand with respect to the colors and imagery associated with video games across numerous generations. This all-inclusive design appeals to both young and old fans of classic gaming media.

Process

Thumbnails

The start of this project began with some loose layout sketches. The purpose of this step was to solidify a column structure, text layout, and an early concept of imagery.

Rough Illustration

A number of ideas for the cover imagery were explored in the making of the design. These roughs were loosely painted using the software Clip Studio Paint.

The first design was picked for its relational qualities and more inviting colors.

Nameplate Concepts

Several designs for the nameplate were thought of before the final was picked.

The one we see on the final piece was chosen for its clean, legible typography and use of positive and negative space.

Final Render

The final render, like the roughs, was painted in Clip Studio Paint. A style of semi-realism was pushed for in order to mimic the detail-rich paintings seen on retro game box covers.

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